School of Leadership, Education & Communication

Executive Master of Arts in Communication & Digital Media

Program Description: The Executive MA in Communication & Digital Media establishes a graduate-level venue for studies and research in the vast field of communications. It offers courses that develop analytical and practical skills for effective media-related writing and speaking; provides an understanding of media and cultural communication theories; and fosters the ability to work in varied roles within media industries. Students are also prepared to continue their studies in a doctoral program.

 

In relationship to St. Thomas University’s mission, this program emphasizes the highest standards of academic quality and innovation. It specifically addresses the University's commitment to diversity and global leadership.  

 

The program develops in students the necessary analytical skills and technological applications to successfully manage communication projects in the modern media environment. The courses focus on communications principles and enhance the student’s ability to apply the knowledge to these areas of study. Through its multidisciplinary curriculum, the program incorporates the diverse educational, professional and cultural resources within the University and the local South Florida community.  Through a multidisciplinary approach, students gain a comprehensive understanding of digital media.  This program is an asset for an academic or business career in media, providing a competitive edge in the media workplace.

Featured Professors

Career Opportunities

  • Public Relations, Advertising and Marketing Firms
  • Event Planning
  • Communication writing for traditional and new media

Curriculum

Executive Master of Arts in Communication & Digital Media - 30 Credits

*all courses are 3 credits unless otherwise noted

Core Requirements - 12 credits                                     

MAN               503        Applied Research Methods                                                               

COM               510        Media Ethics                                                                        

COM               520        Mass Communication Theory                                          

COM               693        Graduate Capstone Project                                                              

 

Program Requirements  - 18 credits

COM 563       Leadership in Communication                                          

CIS 546           Data Visualization                                                                                

EDT 630         Multimedia Design & Development                                

BUS 613        Strategic Brand Management                                           

COM 560       Crisis & Reputation Management                                    

COM 565       Language, Meaning & Power                                                           

COM 694       Graduate Special Topics                                                    

SPO 546        Facility and Event Management                                       

COM 623       Communication Arts Event Management