Executive Master of Arts in Communication & Digital Media
Program Description: The Executive MA in Communication & Digital Media establishes a graduate-level venue for studies and research in the vast field of communications. It offers courses that develop analytical and practical skills for effective media-related writing and speaking; provides an understanding of media and cultural communication theories; and fosters the ability to work in varied roles within media industries. Students are also prepared to continue their studies in a doctoral program.
In relationship to St. Thomas University’s mission, this program emphasizes the highest standards of academic quality and innovation. It specifically addresses the University’s commitment to diversity and global leadership.
The program develops in students the necessary analytical skills and technological applications to successfully manage communication projects in the modern media environment. The courses focus on communications principles and enhance the student’s ability to apply the knowledge to these areas of study. Through its multidisciplinary curriculum, the program incorporates the diverse educational, professional and cultural resources within the University and the local South Florida community. Through a multidisciplinary approach, students gain a comprehensive understanding of digital media. This program is an asset for an academic or business career in media, providing a competitive edge in the media workplace.
- Public Relations, Advertising and Marketing Firms
- Event Planning
- Communication writing for traditional and new media
*all courses are 3 credits unless otherwise noted
Core Requirements – 12 credits
MAN 503 Applied Research Methods
COM 510 Media Ethics
COM 520 Mass Communication Theory
COM 693 Graduate Capstone Project
Program Requirements – 18 credits
COM 563 Leadership in Communication
CIS 546 Data Visualization
EDT 630 Multimedia Design & Development
BUS 613 Strategic Brand Management
COM 560 Crisis & Reputation Management
COM 565 Language, Meaning & Power
COM 694 Graduate Special Topics
SPO 546 Facility and Event Management
COM 623 Communication Arts Event Management