Sports Administration

The way we think of sports has drastically changed over the years; these days few people would say that a sports is “just a game.” Indeed, sports provide serious entertainment and big business in this country, and sports managers are crucial to ensuring that the players, fans, coaches, and financial backers coexist peacefully.

St. Thomas University’s Sports Administration program teaches the business behind the game, allowing you to become part of the team. You will gain a strong foundation of knowledge in the field of business, examining how the worlds of business and sports interact and how you can make those interactions more profitable and beneficial for every person and interest involved. In addition, you will learn how to market sports effectively and how to plan events, diving into the areas of sports publicity, budgeting, and administration. An interdisciplinary field, sports administration encompasses elements of economics, accounting, marketing, psychology, law, and communications.

We are located in one of the largest sports markets in the world, South Florida – an unmatched natural laboratory setting for students to gain experience in all areas of sports. The Fernandez Family Center for Leadership and Wellness affords students the opportunity to connect classroom theory to experiential learning. In addition to our campus offering, our Master of Science in Sports Administration can be earned entirely online so students living outside of South Florida and working professionals may also benefit from this unique regional combination of accomplished leadership and professional support.

Having started the first Sports Administration undergraduate program in the nation in 1973, St. Thomas University has long been a recognized leader in the business of sports. Our network of over 1000 alumni (Bachelors, Masters, JD, DBA) have careers in nearly every aspect of the sports industry.

Some of our successful Sports Administration Alumni in South Florida include Andy Elisburg, Senior VP/General Manager for the Miami Heat; Blake James, Director of Athletics for the University of Miami; Tony Lopez, Chief of Operations for the Town of Miami Lakes; Sean Flynn, Chief Executive Officer for Miami FC; Leonardo Moleiro, Manager of Client Services & Marketing for the Fort Lauderdale Strikers; Manny Colon, Director of Travel for the Miami Marlins, Mitch Morrall, VP of Operations & Special Projects for the Orange Bowl; and Leslie Nixon, Director of Community Affairs for the Miami Dolphins.

Nationally, we have many highly placed alumni in professional, collegiate, and amateur sports. Counted among our many Spo-Ad success stories are Al Avila, VP/General Manager for the Detroit Tigers; Teresa Resch, VP of Basketball Operations & Player Development for the Toronto Raptors, Michael Kelly, Chief Operating Officer for the College Football Playoff; Patrick Lindsey, Operations Manager for the PGA Tour; and Dave Gettleman, General Manager for the Carolina Panthers.